Once again Modern Earth Web Design is proud to participate in Change for the Better’s CEO Sleepout. This year, our President, Philip Giles will be sleeping rough to raise both money and awareness for programming to help the homeless of Winnipeg. The Change for the Better Press release provides all the details. Please consider sponsoring Philip’s Night Out!
CEOs TO GET EDUCATED ON HOMELESSNESS & SLEEP OUT TO RAISE FUNDS FOR HOMELESS EMPLOYMENT PROGRAMS
Downtown Winnipeg – Over 50 Winnipeg CEOs will sleep out for one evening this September 27th to raise funds and awareness for homelessness and poverty issues in our city, at the Downtown BIZ’s 2nd annual Change for the Better CEO Sleepout.
“Our goal this year is to educate our downtown community and the public about supportive housing and employment as means to ending homelessness in our city and our downtown,” said Stefano Grande, Executive Director of the Downtown BIZ. “We’re challenging CEOs, community leaders, and key decision-makers to play a role in building a community that creates opportunities for our city’s most vulnerable, resulting in socio-economic improvements for our downtown and city.”
Participants at last year’s CEO Sleepout helped raise over $100,000 for Change for the Better, a program that helps people who are homeless get off the street into permanent paid employment and a healthier environment. Since 1992, over $235,000 has been raised and 100% of all donations support programs like Siloam Mission’s Mission: Off the Streets Team (MOST) that employs people who are homeless to help enhance the image and cleanliness of our downtown while building life skills that may help participants get a full time job. Graffiti Art Programming and Red Road Lodge also received proceeds from last year’s event, empowering the people in our city who do not have housing with meaningful work experience, skills and confidence.
“I’m pleased to be adding my support to these organizations that are making real differences in people’s lives,” said Marilyn McLaren, President and CEO of Manitoba Public Insurance, and one of the participants at this year’s CEO Sleepout.
CEO Sleepout participants will not only spend the night at Portage & Main on September 27, but will also learn more about homelessness at workshops and lived experience tours, led by a coalition of social agencies in Winnipeg, in what they are calling Winnipeg’s first Homelessness Awareness Week. With the goal to inform, discuss and engage the community on homelessness issues and to create solutions, participants will tour downtown back alleys with youth, experience a simulation of the difficulties associated with navigating homelessness systems, view art created by people in our city experiencing homelessness, and engage in Q&A about the issues. To learn more, visit www.changeforthebetter.org.
”Just as poverty and homelessness affect everyone in Winnipeg, everyone needs to be a part of the solution,” said Christina Maes Nino, Policy Analyst at the Social Planning Council of Winnipeg. “Awareness is the first step towards developing and ultimately implementing those meaningful solutions together.”
The following CEOs and community leaders are taking this challenge head-on and sleeping out for one evening to help out the cause:
Adam Topp, Health Sciences Centre, Chief Operating Officer
Andrew Collier, Winnipeg Goldeyes Baseball Club, General Manager
Andrew Kussy, Business Administration Students’ Association, President and CEO
Ari Driver, Perfume Paradise, Owner
Bert Treller, General Manager, Impark
Bill Crossman, Guppy Graphic Design, CEO
Brian Bowman, Winnipeg Chamber of Commerce, Chair
Brian Scharfstein, Canadian Footwear, President
Candace Maxymowich, Manitoba Youth Advisory Council, Board Member
Charles Loewen, Winnipeg Poverty Reduction Council, Co-chair
Damon Johnston, Aboriginal Council of Winnipeg Inc., President and CEO
Darrell Jones, Manitoba Housing, CEO
Diane Gray, CentrePort Canada, President and CEO
Doug Speirs, Winnipeg Free Press, Columnist
Dr. Brent Wong, Shine Dental, CEO and Principle Dentist
Drew Kozub, Breakfast Television, Remote Host
Elisha Dacey, Metro Winnipeg, Managing Editor
Floyd Perras, Siloam Mission, Executive Director
Graham Thomson, Red River College, Dean of the School of Business & Applied Arts
Ian Gerbrandt, Winnipeg Poverty Reduction Council, Managing Director
Ivan Holloway, Darcy & Deacon, LLP
Jeff Herd, Royal Winnipeg Ballet, Executive Director
Jeff Hnatiuk, Sport Manitoba, President and CEO
Jenna Khan, Breakfast Television, Weather Specialist & Entertainment Host
Jenny Gerbasi, City of Winnipeg, City Councillor (Fort Rouge East Fort Garry)
Jillian Taylor, CTV, Reporter
Jino Distasio, UW Institute of Urban Studies, Director
Jonny Maria, Rudy’s Eat and Drink, General Manager
Keith Sinclair, Harris Consulting, President and CEO
Kelvin A. Shepherd, MTS, President
Kirsten Godbout, Diversity Food Services, Manager
Larry Desrochers, Manitoba Opera, General Director and CEO
Marilyn McLaren, Manitoba Public Insurance, President and CEO
Marina James, Economic Development Winnipeg Inc., President and CEO
Meagan Sinclair, JDCWest, Vice President Charity
Michael Anderson, 365 Technologies Inc., President and CEO
Michael Redhead Champagne, Aboriginal Youth Opportunities Founder
Mona Stott, Mokada Jewelry, Owner
Paul Surrette, Place Louis Riel Suite Hotel, Assistant General Manager
Paula Havixbeck, City of Winnipeg, Acting Deputy Mayor
Philip Giles, Modern Earth Web Design, President
Real Cloutier, Winnipeg Regional Health Authority, Chief Operating Officer
Richard Cloutier, CJOB, News Director
Richard Walls, Red Road Lodge, CEO and Board Chair
Rick Frost, The Winnipeg Foundation, CEO
Rob Johnston, RBC, Regional President
Robert Young, Manitoba Liberal Party, Leadership Candidate
Ron Brown, Boys and Girls Clubs of Winnipeg Inc., President and CEO
Ryan Hart, mf.1 Advertising Branding Strategy, President
Shane Johnston, Dollar Wise Quality Cleaners, Co-owner
Shane Storie, SRS Signs & Service, CEO
Stefano Grande, Downtown Winnipeg BIZ, Executive Director
Tom Janzen, CentreVenture, Development Manager
Participating CEOs in the Sleepout can be sponsored directly online and/or general donations towards Change for the Better can be done in three ways:
Special thanks to our many sponsors and partners: CJOB, Winnipeg Free Press, Diversity Food Services, Rudy’s Eat and Drink, Juss Jazz, Leif Norman, Manitoba Public Insurance, 201 Portage, Mountain Equipment Co-op, Mokada Jewelry, Dollar Wise Quality Cleaners, Goodlife Fitness, Tripwire Media Group Inc., Special T Shirt Company, SRS Signs & Service, Guppy Graphic Design, Lea Marc Inc., Vantage Studios, Esdale Printing Co., and the Downtown BIZ.
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For more information, please contact:
Jason Syvixay, Public Relations Coordinator
Tel: (204) 958-4635; Cell: 997-3040
The Downtown BIZ needs our help to make Winnipeg's core better not just for businesses, but for the people that live in the area as well. This September, they're working with Soliam Mission's MOST - Mission Off the Streets Team - to help get good people into good jobs... By putting local celebrities and CEOs out on the street for two nights!
Change for the Better's 2011 CEO Sleepout website has this to say:
1 Night. 30 CEOs. 100K Fundraising Goal.
All in support of homeless employment programs and helping people off the streets.
Winnipeg CEOs will sleepout for one evening to raise awareness about the solutions to addressing homelessness and poverty, and will help in fundraising annual funds that will support Change for the Better, a program that directs funds towards homeless employment initiatives. With their help, and yours, we can fight the issue of homelessness together.
Modern Earth's own Dan Belhassen will be part of the group spending a night on the street. From now, through the Sleepout itself on September 29th and 30th, we'll be helping Dan and the BIZ raise awareness for this great cause. We're proud to add the 2011 CEO Sleepout to the causes we're supporting - and we want you to support the BIZ as well!