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Insights into the Online World


Dan Belhassen with Keynote Speaker Bill Thompson at the 2011 LERN Annual Conference in New Orleans - Modern Earth Web Design - Online Marketing - SEO - Winnipeg ManitobaOnce again, Modern Earth participated in the LERN annual conference, held in the amazing city of New Orleans this year. It was possibly the best attended LERN annual conference ever, and it was great to reconnect with so many familiar LERN-ers as well as meet so many new members of LERN who were attending the conference for the first time.

Keynote speaker Bill Thompson, gave a passionate speech to the packed general session on how mobile is reshaping our culture, and how the web is an ongoing and ever changing part of our world. We no longer can live without it.

What did we take away from this year’s conference? That there is a renewed enthusiasm to master online marketing amongst those people involved in continuing education and associations (and everyone we met, actually). We had opportunity to discuss the entire spectrum of online marketing – from effective web design to search engine optimization to email marketing & social media with so many people!

Modern Earth Booth at the 2011 LERN Annual Conference in New Orleans - Modern Earth Web Design - Online Marketing - SEO - Winnipeg ManitobaWe also got to demo an inside peek at the new greatBIGnews interface – launching in early 2012! It was great to get people’s reaction to its streamlined web-based interface! We can’t wait to show YOU! Email info@greatbignews.com to be amongst the first to get a demo of our new and improved email marketing solution ... when it’s ready!

This conference was also the debut of CONFERENCE SENSATION – our new mobile conference application. It worked flawlessly under pressure, with over 70% of the participants who used it giving it a big “thumbs up”. Watch for more on CONFERENCE SENSATION in the future – but if you are planning a conference or event with multiple days of programming (like a festival, seminar series, workshop, or symposium) – give us a call and we’ll be thrilled to show off our newest product even in advance of its big public launch in Jan 2012.

Thanks to our friends at LERN.org for throwing such a great party – I mean, hosting such a great conference. We are honoured to be involved with such a great organization!


This November, we set out to raise some awareness for Men’s Health, as part of the international Movember movement - and we’re pleased to report it was a success!

Our team captain, Rob “The Lion” Rodgers, set an initial goal of $200 in donations. This goal was swiftly beaten - a few times over!

Here are the final tallies:

Mo-Dern Earth had 26 official members
  • 19 earthlings (13 bros, 6 sistas)
  • 1 from Selkirk (bro)
  • 3 from London Ont (2 bros 1 sista)
  • 2 designers from another company (bros)
  • 1 wife
$1,095 raised ($38,484,214 raised in Canada, which raised the most worldwide)
Top Mo-Dern Earth team member was Tim (and the Home Hardware team in Selkirk) with $520 raised

Captain Rob took photos of each participating Mo Bro and Mo Sista throughout the month - here are some of the resulting Mo’s which were grown!

Barrett Telfer - Art Director - Modern Earth Web Design - Winnipeg Manitoba  Dan Belhassen - CEO & Founder - Modern Earth Web Design  Michel Gauthier - Developer - Modern Earth Web Design

Ian Rountree - Online Marketing Specialist - Modern Earth Web Design  Rob Rodgers - Graphic Designer - Modern Earth Web Design

Well done, to all participants! We’ll be back next year for Mo action and Mo fundraising!